In 2024, our company faced a challenging period, facing a liquidity problem due to the performance that did not meet the set target. This was due to many factors, both the changing economic environment and the challenges in the market where the company operates. However, the company has taken urgent action to solve this problem in order to strengthen its financial and organizational strength in the long term.
In the next phase, the company will focus on effective internal improvements, including reviewing and adjusting financial strategies, increasing operational efficiency, and controlling costs to minimize the impact of the liquidity problem. In addition, strengthening the organization is important to help us overcome this crisis. In the long term, we will continue to focus on expanding the business and developing business opportunities in potential markets.
The company still adheres to its business vision, which is committed to creating good returns for shareholders and all stakeholders, and continues to move forward according to the main strategy that has been firmly laid in creating sustainability for the company and building trust from everyone. Although this is a great challenge for the company,
we are confident that with the cooperation of all parties and careful actions, we will be able to overcome this problem and return to sustainable success.
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Finally, on behalf of the board of directors, executives, and employees of PP Prime Public Company Limited, I would like to thank you, shareholders, customers, business partners, and business allies. Financial institutions, government agencies and all stakeholders who have supported and trusted the company's business operations as always. We would also like to thank all employees who have worked together and believed in our company during this challenging time.
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Mr. Lieutenant General Krisana Waropas
Chairman of the Board of Director
MEET
OUR TEAM
Board of Directors
Audit Committee
Nomination and Remuneration Committee
Executive Committee
Sustainable Development Committee
Board of Directors
Lieutenant General Krisana Waropas
Chairman of the Board of Director
Mrs. Namkang Pungthong
Director / Vice Chairman
Mr. Parin Chanuntranont
Director / Vice Chairman
Mr. Aran Permpiboon
Director
Pol.Col. Thienrath Vichiensan
Director
Mr. Waiwit Uthaichalerm
Director
Mr.Pongsak Hematappa
Director
Mr. Romsai Tandakoseya
Director
M.L. Phanpiengduen Sungkahapong
Director
Audit Committee
Mr.Aran Permpiboon
Chairman of the Audit Committee
Pol.Lt.Col.Thienrath Vichiensan
Audit Committee
Lieutenant General Krisana Waropas
Audit Committee
Mr. Waiwit Uthaichalerm
Audit Committee
Nomination and Remuneration Committee
Pol.Lt.Col.Thienrath Vichiensan
Chairman of the Nomination and Remuneration Committee